4professionals
Post Titled: Hummer sucks
Post Subtitled: Mighty suspicious
Disclaimer: Ok, so I just had 4 days off. FOUR days. soo long, I can't believe Easter was that long... and now, brutal reality of a desk and an overcast view of the old stone monuments to... monuments to... Berlin having a dark and rough past.
This just in from Nigel:
"If a blogger badmouths the Hummer, for instance, the system could notify GM. Within the console, a PR person can draft a response, inserting key points, then get approval to post or e-mail the nettlesome blogger.
Clients pick an "author" or opt for anonymity. Visible also has a virtual army — thousands of personas registered with online forums."
that from Seattle TImes
Here is the VISIBLE TECHNOLOGIES site, they are located a mere two blocks from my old art studio in Pioneer Square, hmm.
Quote from their site regarding one of the features in their Trucast software for blogs and CCC: "Intelligent sentiment technology helps companies understand how key issues, brands, and products are perceived by analyzing the tone of consumer conversations."
To be fair, it makes complete sense- the service they offer is nothing short of a necessity, and... I wonder how long it will take them (using their own technology) to find this post. DEAR VISIBLE EMPLOYEE if you could please leave a comment with the time/date of your discovery of this post that would be fascinating.
It is fascinating, the virtual (but very real) PR battle learning how to rage in the boiling and churning seas of web 2.0- or is it web 2.1 now?
On a side note, To further bash GM- (just because they need it) no army of imaginary PR blogger drones is going to change the fact that GM lost 12 Billion Dollars last year... or is it? I Think it was 12,000,000,000, but let me double check... and to help this matter:
"Cost-cutting efforts, healthcare concessions, and restructuring should help GM narrow N.A. losses in 2006 but they will remain substantial," noted Merrill Lynch analyst John Murphy
How Charming.
GM is in really bad shape.
Blog: Outliving the Oil Economy
Post Subtitled: Mighty suspicious
Disclaimer: Ok, so I just had 4 days off. FOUR days. soo long, I can't believe Easter was that long... and now, brutal reality of a desk and an overcast view of the old stone monuments to... monuments to... Berlin having a dark and rough past.
This just in from Nigel:
"If a blogger badmouths the Hummer, for instance, the system could notify GM. Within the console, a PR person can draft a response, inserting key points, then get approval to post or e-mail the nettlesome blogger.
Clients pick an "author" or opt for anonymity. Visible also has a virtual army — thousands of personas registered with online forums."
that from Seattle TImes
Here is the VISIBLE TECHNOLOGIES site, they are located a mere two blocks from my old art studio in Pioneer Square, hmm.
Quote from their site regarding one of the features in their Trucast software for blogs and CCC: "Intelligent sentiment technology helps companies understand how key issues, brands, and products are perceived by analyzing the tone of consumer conversations."
To be fair, it makes complete sense- the service they offer is nothing short of a necessity, and... I wonder how long it will take them (using their own technology) to find this post. DEAR VISIBLE EMPLOYEE if you could please leave a comment with the time/date of your discovery of this post that would be fascinating.
It is fascinating, the virtual (but very real) PR battle learning how to rage in the boiling and churning seas of web 2.0- or is it web 2.1 now?
On a side note, To further bash GM- (just because they need it) no army of imaginary PR blogger drones is going to change the fact that GM lost 12 Billion Dollars last year... or is it? I Think it was 12,000,000,000, but let me double check... and to help this matter:
"Cost-cutting efforts, healthcare concessions, and restructuring should help GM narrow N.A. losses in 2006 but they will remain substantial," noted Merrill Lynch analyst John Murphy
How Charming.
GM is in really bad shape.
Blog: Outliving the Oil Economy
posted by "Post-Google" by TAR ART RAT at 8:12 am
1 Comments:
Acutally saw your post this morning after landing in SFO for a Web 2.0 conference around 10:00AM PST. I couldn't get a post out from my BlackBerry to respond sooner. Appreciate your thoughts about how companies and PR groups need to engage with bloggers.
Blake Cahill
VP of Marketing
Visible Technologies
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